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Another theory … · can you tell us a little about the origins of the lexus brand? “the relentless pursuit of perfection” was the original lexus tagline, which was created when team one representatives visited lexus designers in japan and observed their meticulous attention to … But what lies beneath the surface of this iconic brand? · lexus’ name stems from a combination of luxury and elegance, reflecting what you’ve come to expect from the brand. · decoding the lexus name: Continue reading to hear the story about the beginnings of a household name in automotive luxury, from earnhardt lexus. The lexus brand was born from the successes and challenges that our parent company, toyota, faced, over time, in … · the etymology of the lexus name has been attributed to the combination of the words “luxury” and “elegance,” and another theory claims it is an acronym for “luxury exports to … · the latest study in our behind the badge series uncovers the fascinating story of the lexus name and its connection to the lexus logo. What is the origin … The name was first introduced in 1989, marking toyota’s … One theory suggests that the name “lexus” was derived from the combination of the words “luxury” and “elegance” – two qualities that the brand aimed to embody. · the origin of lexus can be traced back to the early 80s, when toyotas then-chairman, eiji toyoda, set the agenda for developing a revolutionary sedan that would epitomize … · where did the lexus name come from? Read on to learn something new about your … More than meets the eye while toyota has never officially revealed the full etymology of the name, several interpretations have emerged, adding … · lexus, a name synonymous with opulence and refinement, has carved a distinctive niche in the luxury automotive landscape.
