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· discover the story behind the lexus name: In this video, were diving into the history, mission, and values of this iconic luxury car brand. Many people believe … From its humble beg. Read on to learn something new about your … The brand’s emphasis on meticulous … · discover the luxurious world of lexus! Lexus is recognized for meticulous craftsmanship, high-quality materials, … · how was the lexus brand born, the secret project of toyota in the 80s? · from a twinkle in toyotas eye to an industry-shaking arrival in 1989, we chart the early days of lexus and development of the ls 400 luxury saloon. · the name lexus combines luxury and elegance, symbolizing sophistication and premium quality. It was inspired by the latin word “lux,” meaning “light. ” … · the name “lexus” was carefully chosen to evoke feelings of luxury, sophistication, and technology. · from a secret project within toyota to a global luxury brand, lexus has carved out its place in automotive history. In the early 1980s, japanese carmakers … · lexus has successfully established itself as a leader in the luxury automotive market, driven by its commitment to quality and innovation. · lexus, a name synonymous with opulence and refinement, has carved a distinctive niche in the luxury automotive landscape. The history behind the name “lexus” is a fascinating tale of innovation and careful consideration. It was in 1989 that the project was unveiled at the detroit auto show. · ```html lexus name meaning the name lexus has garnered interest over the years, primarily due to its association with the luxury vehicle brand created by toyota. · dealers were calling lexus a luxury vehicle, but it was made by toyota, a company that didn’t have a reputation for producing luxury cars. The lexus journey begins in 1983, when a japanese team of engineers, designers and technicians were assigned a secret project that required them to reimagine luxury automotive. At the time, the manufacturer was a … In this article, we will explore the origins of the lexus brand and delve into the meaning behind its … The brand lexus combines the latin “luxus” and the french “luxe” as symbols of elegance and sumptuousness, together with the greek “lexicon” meaning language. Where it came from, what it really means, and how toyota created a luxury brand capable of challenging the european giants. But what lies beneath the surface of this iconic brand? · the latest study in our behind the badge series uncovers the fascinating story of the lexus name and its connection to the lexus logo.
